Spotify Metrics Explained: What’s the difference between listeners and streams?
Spotify shows you a lot of data – but not all of it leads to good decisions. This article breaks down the difference between visibility and real audience.
Spotify
Insights, strategies, and practical guidance for artists and labels working with Spotify in 2025. Understanding metrics, royalties, playlist logic, and platform rules.
Understanding Spotify in 2025: Discovery, Algorithms, and What Actually Drives Reach
With over 600 million users and counting, Spotify is more than just a streaming service—it’s a global music discovery engine. For independent artists and labels, it’s often the first stage, the biggest challenge, and the most misunderstood part of their release strategy.